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Increased computation time of mmm.sample_posterior_predictive with specified var_names when original_scale=True

MMM

Status: Open.

#1877 In pymc-labs/pymc-marketing;

· OlesyaNori opened on Aug 7, 2025

HalfNormal prior on intercept does not guarantee positive time-varying intercept values due to internal reparametrization

MMM

TVPsRelated to time varying parametersRelated to time varying parameters

Status: Open.

#1874 In pymc-labs/pymc-marketing;

· nieszkodzi opened on Aug 5, 2025

Move <code>thin_fit_result</code> into ModelBuilder

enhancementNew feature or requestNew feature or request

ModelBuilderRelated to the ModelBuilder class and its childrenRelated to the ModelBuilder class and its children

Status: Open.

Feature

#1873 In pymc-labs/pymc-marketing;

· ColtAllen opened on Aug 5, 2025

Add <code>zarr</code> support for model persistence

dependencies

enhancementNew feature or requestNew feature or request

ModelBuilderRelated to the ModelBuilder class and its childrenRelated to the ModelBuilder class and its children

Status: Open.

Feature

#1872 In pymc-labs/pymc-marketing;

· ColtAllen opened on Aug 5, 2025

Consolidate model fitters into <code>ModelBuider</code>

maintenance

model componentsRelated to the various model componentsRelated to the various model components

ModelBuilderRelated to the ModelBuilder class and its childrenRelated to the ModelBuilder class and its children

Status: Open.

Task

#1871 In pymc-labs/pymc-marketing;

· ColtAllen opened on Aug 5, 2025

Check for string or datetime dtype

bugSomething isn't workingSomething isn't working

good first issueGood for newcomers . Doesn't require extensive knowledge of the repo and packageGood for newcomers . Doesn't require extensive knowledge of the repo and package

model componentsRelated to the various model componentsRelated to the various model components

Status: Open.

#1865 In pymc-labs/pymc-marketing;

· williambdean opened on Jul 30, 2025

data with date index doesn't plot correctly

bugSomething isn't workingSomething isn't working

customer choiceRelated to customer choice moduleRelated to customer choice module

good first issueGood for newcomers . Doesn't require extensive knowledge of the repo and packageGood for newcomers . Doesn't require extensive knowledge of the repo and package

plots

Status: Open.

Bug

#1864 In pymc-labs/pymc-marketing;

· williambdean opened on Jul 30, 2025

Handle notebook runner failures

maintenance

no releasenotes

Status: Open.

#1863 In pymc-labs/pymc-marketing;

· williambdean opened on Jul 30, 2025

Autoregressive Component in MMM

enhancementNew feature or requestNew feature or request

MMM

Status: Open.

#1856 In pymc-labs/pymc-marketing;

· gdeleva opened on Jul 27, 2025

Add Bass Diffusion Model info to the Home Page and Getting Started pages

Bass modelDealing with the Bass Defusion modelDealing with the Bass Defusion model

docsImprovements or additions to documentationImprovements or additions to documentation

Status: Open.

#1850 In pymc-labs/pymc-marketing;

· drbenvincent opened on Jul 25, 2025

Add tests for correctness of optimization result in budget optimizer

maintenance

MMM

no releasenotes

optimizer

Status: Open.

#1846 In pymc-labs/pymc-marketing;

· daniel-saunders-phil opened on Jul 24, 2025

Feature Request: Add support for Demand Generation vs. Demand Capture channel distinction in MMM

enhancementNew feature or requestNew feature or request

MMM

Status: Open.

#1840 In pymc-labs/pymc-marketing;

· lfiaschi opened on Jul 23, 2025