Referrers becomes Acquisition, Actions becomes Content or maybe better Behaviour.

For this to work we will need to change the translation key for the menu which means if people used this translation key in the past to hide a menu entry or category, this will no longer work. Renaming the existing entry won't work I presume as the text wouldn't be translated etc.

We will also need to see which guides etc we need to update, and maybe some other wordings in the UI.