Crypto is evolving fast in EMEA, especially on mobile. After a surge in 2024, mobile apps are now the key battleground for user engagement, while web is as important as ever. Crypto users are more active and engaged than ever, and the platforms they use are changing. Here are the key market trends and insights you need to know about.
Read the report to discover:
- What platforms are gaining traction with mobile-first users
- How challenger brands are attracting new audiences and disrupting the status quo
- The engagement strategies top platforms use to turn user loyalty into sustained growth