Meistverkaufte Produkte und Marken auf amazon.com

Letzte Aktualisierung: Juli 1, 2025

Top-Marken auf amazon.com

Erfahren Sie, welche Marken auf amazon.com führend sind. In diesem Abschnitt werden Umsatzanteile, Produktansichten und Conversion-Raten vorgestellt, mit denen Sie die Wettbewerbsfähigkeit der Marken in den verschiedenen Kategorien besser verstehen können.

Top Marken

Jul 2025 Vs. Jul 2024

ins Excel exportieren:

Marke	Umsatzanteil	Veränderung	Produktansichten	Veränderung	CVR	Veränderung	durchschnittl. Verkaufspreis	Veränderung
Lenovo	0.35%	0.18pp	13.2M	0.61%	2.03%	41.10%	$554.47	50.71%
ist computers	0.09%	0.08pp	12.8M	0.32%	1.89%	22.35%	$13.45	40.79%
PURPLE LEAF	0.09%	0.06pp	4.6M	0.19%	1.63%	29.05%	$185.83	29.18%
ACTIVE	0.07%	0.06pp	6.4M	0.07%	2.01%	5.70%	$324.30	50.66%
MSI	0.15%	0.05pp	10.4M	0.60%	1.65%	41.08%	$551.13	49.54%
Lenovo	0.35%	0.18pp	13.2M	0.61%	2.03%	41.10%	$554.47	50.71%
ist computers	0.09%	0.08pp	12.8M	0.32%	1.89%	22.35%	$13.45	40.79%
PURPLE LEAF	0.09%	0.06pp	4.6M	0.19%	1.63%	29.05%	$185.83	29.18%
ACTIVE	0.07%	0.06pp	6.4M	0.07%	2.01%	5.70%	$324.30	50.66%
MSI	0.15%	0.05pp	10.4M	0.60%	1.65%	41.08%	$551.13	49.54%
Wer gewinnt in Ihrer Kategorie? Zeigen Sie Top-Marken nach Umsatz, Aufrufen und ihrer Conversion-Rate an. Jetzt kostenlos testen

Aufschlüsselung und Performance der Kanäle

Erfahren Sie, wie Top-Marken den Traffic auf amazon.com steigern. Erfahren Sie, welche Marketingkanäle – wie Suche, Weiterleitungen und soziale Netzwerke – die größte Sichtbarkeit und den höchsten Umsatz generieren.

60%

40%

20%

Suchorganisation auf der Website

OSS-Zahlung

Empfehlung

Social

Erfahren Sie, wie Top-Marken ihren Traffic und Umsatz auf Amazon steigern.

Vollständige Aufschlüsselung der Kanäle anzeigen

Lenovo

ist computers

PURPLE LEAF

ACTIVE

MSI

Top-Verkaufskategorien auf amazon.com

Erfahren Sie, wie verschiedene Produktkategorien auf amazon.com abschneiden. In diesem Abschnitt erhalten Sie Erkenntnisse über die am schnellsten wachsenden Segmente, die wettbewerbsfähigsten Bereiche und die Verschiebung der Verbrauchernachfrage.

Leistung

Jul 2025 Vs. Jul 2024

ins Excel exportieren:

Kategorie	verkaufte Einheit	Veränderung	Umsatzerlöse	Veränderung	Produktansichten	Veränderung
	95	3.62%	8.04%	13.58%	75	4.69%
	99	5.40%	3.63%	9.34%	99	12.31%
Paper & Plastic	95	7.47%	0.67%	5.68%	94	8.14%
Household Cleaning	79	3.03%	9.74%	5.32%	< 50	9.95%
Laundry	87	15.21%	6.23%	11.42%	99	3.71%
Cleaning Tools	< 50	8.84%	7.07%	12.53%	89	2.54%
Tissues, Toilet Paper & Sprays	Unlock full list >	7.31%	9.10%	5.19%	68	9.18%
	56	9.83%	5.42%	0.50%	94	9.81%
Over-the-Counter Medication	75	14.60%	2.38%	8.49%	< 50	2.45%
First Aid	98	3.45%	4.22%	8.55%	68	9.98%
Feminine Care	73	4.43%	8.83%	7.56%	< 50	7.72%
Alternative Medicine	59	0.04%	9.86%	3.01%	96	5.63%
Foot Health	Unlock full list >	14.26%	7.55%	4.21%	< 50	8.95%
	63	2.69%	14.23%	1.90%	95	14.32%
Vitamins	85	7.82%	9.87%	2.75%	89	7.03%
Herbal Supplements	100	2.21%	7.38%	11.91%	54	6.19%
Minerals	65	1.20%	6.84%	10.69%	98	7.33%
Blended Vitamin & Mineral Supplements	< 50	2.39%	1.20%	12.13%	95	19.84%
Digestive Supplements	Unlock full list >	13.44%	19.03%	10.00%	100	6.07%
	98	13.95%	4.80%	7.46%	71	4.87%
Toothpaste	51	7.81%	4.19%	1.11%	92	9.98%
Toothbrushes & Accessories	75	9.43%	3.90%	7.71%	97	6.02%
Dental Floss & Picks	100	12.34%	6.27%	9.78%	62	3.47%
Mouthwash	69	13.83%	9.95%	3.84%	< 50	2.34%
Baby & Child Dental Care	Unlock full list >	9.97%	1.71%	14.50%	98	8.85%
	54	6.30%	3.17%	2.26%	100	10.00%
Sports Nutrition	71	1.17%	2.87%	1.54%	75	15.40%
Nutrition Bars & Drinks	97	7.35%	7.80%	4.05%	94	9.86%
Weight Loss	98	1.72%	0.64%	5.51%	< 50	9.42%
Endurance & Energy	Unlock full list >	2.93%	3.62%	6.37%	58	18.88%
	50	9.51%	7.97%	8.02%	< 50	3.87%
	92	3.03%	6.22%	6.50%	75	18.73%
Clothing	89	8.55%	4.66%	0.52%	< 50	9.93%
Shoes	64	3.68%	6.61%	3.00%	< 50	5.27%
Jewelry	75	6.10%	8.41%	11.54%	92	13.37%
Accessories	86	5.65%	2.29%	0.98%	98	8.77%
Handbags & Wallets	Unlock full list >	0.13%	19.74%	2.83%	80	7.68%
	< 50	5.51%	10.68%	8.88%	67	9.18%
Clothing	100	6.55%	0.45%	9.78%	77	9.67%
Shoes	75	1.65%	2.32%	9.69%	93	0.77%
Accessories	88	0.16%	7.09%	2.95%	68	3.67%
Jewelry	76	2.86%	0.41%	4.75%	< 50	9.66%
Uniforms, Work & Safety	Unlock full list >	9.62%	8.21%	8.64%	< 50	3.45%
	92	0.75%	5.39%	6.78%	100	9.97%
Clothing	67	19.23%	1.16%	4.01%	< 50	11.14%
Watches	Unlock full list >	8.71%	1.19%	9.63%	71	8.16%
	86	8.55%	4.69%	17.52%	98	18.38%
Clothing	58	13.94%	6.75%	15.27%	82	7.51%
Shoes	< 50	7.86%	13.00%	0.13%	93	8.92%
Accessories	< 50	7.03%	4.12%	1.18%	< 50	7.82%
Jewelry	55	9.98%	11.00%	8.45%	94	4.86%
School Uniforms	Unlock full list >	15.27%	9.82%	7.78%	84	1.27%
	87	3.05%	7.98%	7.96%	67	9.71%
Clothing	99	3.32%	0.82%	4.43%	60	9.74%
Shoes	99	8.02%	3.26%	3.47%	98	4.78%
Accessories	91	2.07%	9.76%	0.65%	100	1.32%
Jewelry	59	9.41%	7.95%	5.40%	82	12.34%
Shops	Unlock full list >	2.15%	7.04%	4.73%	94	5.21%
	< 50	5.13%	9.33%	9.30%	99	5.80%
	98	5.56%	8.59%	7.98%	97	7.16%
Kitchen Utensils & Gadgets	95	4.66%	9.23%	1.45%	96	3.15%
Storage & Organization	59	9.74%	9.09%	9.96%	63	6.33%
Dining & Entertaining	54	14.66%	5.96%	10.89%	60	4.04%
Kitchen & Table Linens	98	13.61%	7.29%	3.65%	89	9.12%
Bakeware	Unlock full list >	15.73%	13.00%	18.82%	54	5.33%
	89	4.47%	2.16%	3.26%	< 50	15.24%
Home Décor Accents	57	10.00%	13.80%	8.12%	95	6.58%
Window Treatments	95	9.63%	9.13%	6.06%	< 50	11.11%
Photo Albums, Frames & Accessories	98	5.91%	10.57%	4.31%	93	15.12%
Artificial Plants & Flowers	92	4.79%	9.49%	3.17%	50	13.48%
Candles & Holders	Unlock full list >	9.00%	9.61%	19.59%	< 50	0.18%
	89	5.02%	8.58%	15.19%	< 50	3.30%
Sheets & Pillowcases	100	9.47%	9.69%	19.90%	52	0.55%
Bed Pillows & Positioners	90	9.10%	19.08%	9.80%	< 50	0.61%
Decorative Pillows, Inserts & Covers	74	0.09%	2.49%	6.67%	95	8.87%
Blankets & Throws	< 50	9.91%	15.93%	8.80%	97	4.69%
Mattress Protectors & Encasements	Unlock full list >	9.79%	3.14%	12.40%	100	3.19%
	73	10.88%	9.87%	18.41%	96	1.61%
Clothing & Closet Storage	100	5.04%	0.78%	9.60%	96	10.42%
Laundry Storage & Organization	85	13.20%	10.00%	16.02%	< 50	3.21%
Home Storage Hooks	85	5.21%	2.37%	3.07%	< 50	9.95%
Baskets, Bins & Containers	74	9.32%	7.62%	7.16%	92	4.43%
Trash, Recycling & Compost	Unlock full list >	11.80%	17.34%	9.97%	73	6.86%
	100	19.74%	8.87%	9.63%	52	2.47%
Bathroom Accessories	< 50	8.60%	3.75%	7.33%	100	8.41%
Towels	97	5.46%	8.73%	15.69%	64	2.88%
Bath Rugs	Unlock full list >	8.90%	19.83%	4.18%	79	1.46%
	68	8.43%	7.40%	6.96%	< 50	19.54%
	100	4.22%	11.57%	3.33%	94	9.79%
Bottled Beverages, Water & Drink Mixes	79	3.12%	12.02%	9.56%	100	11.93%
Coffee	84	11.70%	4.30%	8.05%	< 50	5.73%
Tea	99	10.00%	10.21%	8.03%	88	2.22%
Beverage Syrups & Concentrates	Unlock full list >	3.69%	16.96%	18.70%	< 50	3.44%
	80	8.26%	3.50%	11.85%	100	3.56%
Cooking & Baking	< 50	9.68%	4.78%	8.88%	89	14.19%
Herbs, Spices & Seasonings	80	8.37%	1.20%	9.99%	93	5.90%
Canned, Jarred & Packaged Foods	< 50	8.48%	9.99%	4.35%	52	3.61%
Sauces, Gravies & Marinades	83	9.99%	8.48%	14.00%	62	13.16%
Soups, Stocks & Broths	Unlock full list >	9.84%	0.14%	9.99%	55	7.15%
	< 50	2.66%	18.58%	3.63%	96	4.81%
Snack Foods	99	9.01%	9.18%	5.50%	69	9.98%
Candy & Chocolate	68	4.45%	15.70%	6.12%	< 50	2.40%
Chocolate Candy	98	3.62%	8.32%	8.76%	93	8.29%
Breakfast & Cereal Bars	Unlock full list >	6.65%	3.74%	9.57%	82	2.45%
	100	0.49%	5.10%	6.63%	100	9.99%
Fresh Fruits	89	4.04%	9.84%	1.52%	< 50	11.09%
Fresh Vegetables	78	18.68%	0.67%	14.82%	100	8.70%
Packaged Produce	89	8.41%	9.98%	4.16%	99	3.43%
Dried Fruits & Vegetables	96	5.92%	1.21%	2.60%	94	9.88%
Fresh Herbs	Unlock full list >	8.60%	4.78%	17.69%	55	7.44%
	73	19.39%	13.99%	11.51%	< 50	9.58%
Cheese	52	9.92%	4.82%	5.23%	< 50	5.88%
Dairy & Plant-Based Yogurt	97	5.48%	10.64%	8.86%	95	9.19%
Milk & Cream	89	9.59%	1.93%	9.77%	71	9.86%
Eggs & Egg Substitutes	100	12.08%	17.42%	3.70%	94	9.79%
Plant-Based Milk	Unlock full list >	9.42%	7.89%	9.82%	72	9.88%
	< 50	1.16%	7.48%	5.88%	100	9.00%
	< 50	6.58%	9.79%	1.82%	62	11.51%
Face	89	12.17%	9.90%	15.97%	< 50	5.98%
Body	97	6.12%	10.79%	7.80%	64	2.63%
Sunscreens & Tanning Products	82	17.54%	1.55%	13.70%	< 50	9.01%
Lip Care	100	8.22%	4.05%	2.78%	57	16.68%
Eyes	Unlock full list >	7.12%	1.26%	9.88%	90	8.91%
	82	7.00%	9.84%	10.60%	100	11.06%
Shampoo & Conditioner	96	1.54%	7.12%	9.50%	64	7.08%
Styling Products	90	8.43%	5.57%	9.43%	98	1.49%
Hair Accessories	< 50	11.41%	4.12%	18.19%	86	5.89%
Styling Tools & Appliances	< 50	9.12%	3.47%	9.81%	< 50	3.49%
Hair Coloring Products	Unlock full list >	7.26%	8.54%	5.41%	77	17.27%
	< 50	19.78%	0.16%	15.91%	65	8.36%
Eyes	< 50	3.48%	10.40%	5.69%	< 50	9.91%
Face	< 50	9.41%	2.81%	19.70%	86	6.89%
Lips	70	15.81%	3.21%	19.68%	99	6.61%
Body	76	0.86%	7.36%	7.00%	100	19.46%
Makeup Remover	Unlock full list >	7.65%	10.57%	4.22%	87	9.89%
	< 50	15.91%	6.54%	6.60%	74	6.62%
Nail Art & Polish	97	9.91%	7.65%	8.89%	87	0.28%
Tools & Accessories	97	12.72%	5.07%	16.54%	100	5.01%
Foot & Hand Care	54	19.74%	8.31%	9.45%	60	0.27%
Nail Care	Unlock full list >	1.64%	7.80%	4.14%	< 50	10.00%
	98	10.70%	6.16%	14.46%	90	3.79%
Makeup Brushes & Tools	81	1.17%	8.36%	4.35%	100	17.83%
Bags & Cases	82	6.62%	2.05%	9.75%	< 50	9.98%
Refillable Containers	67	8.36%	1.17%	9.99%	< 50	5.94%
Cotton Balls & Swabs	94	7.47%	1.14%	9.96%	55	9.28%
Skin Care Tools	Unlock full list >	7.23%	8.45%	8.64%	99	0.78%
	95	3.62%	8.04%	13.58%	75	4.69%
	99	5.40%	3.63%	9.34%	99	12.31%
Paper & Plastic	95	7.47%	0.67%	5.68%	94	8.14%
Household Cleaning	79	3.03%	9.74%	5.32%	< 50	9.95%
Laundry	87	15.21%	6.23%	11.42%	99	3.71%
Verfolgen Sie die Kategorientrends im Monatsvergleich Erfahren Sie anhand der Verkäufe, Einnahmen und Aufrufe, welche Kategorien wachsen. Kostenlose Testversion starten

Top-Produkte auf amazon.com

Entdecken Sie die Produkte, die auf amazon.com am häufigsten angesehen werden und sich am besten verkaufen. Erfahren Sie, welche Angebote die Produktansichten, den Umsatz und die Anzahl der verkauften Einheiten steigern.

Top-Produkte

Jul 2025 Vs. Jul 2024

ins Excel exportieren:

Filtern nach:

Produkt	Kategorie	Marke	Produktansichten	Veränderung	Umsatzerlöse	Veränderung	Verkaufte Einheiten	Veränderung
Apple AirPods Pro 2 Wireless Earbuds Active Noise Cancellation Hearing Aid Feature Bluetooth Headphones Transparency Personalized Spatial Audio High-Fidelity Sound H2 Chip USB-C Charging	...> Earbud Headphones	Apple	3.4M	14.90%	8.46%	0.36%	< 50	13.57%
Scott ComfortPlus Toilet Paper 12 Double Rolls 231 Sheets per Roll Septic-Safe 1-Ply Toilet Tissue	...> Toilet Paper	Scott	3.1M	44.63%	7.90%	0.14%	97	1.96%
Apple iPad 11-inch: A16 chip 11-inch Model Liquid Retina Display 128GB Wi-Fi 6 12MP Front/12MP Back Camera Touch ID All-Day Battery Life — Blue	...> Tablets	Apple	3M	=	11.84%	1.23%	< 50	9.63%
Amazon Fire TV Stick 4K (newest model) with AI-powered Fire TV Search Wi-Fi 6 stream over 1.5 million movies and shows free & live TV	...> Streaming Media Players	Amazon	2.6M	=	0.15%	0.78%	< 50	5.21%
Dreo Tower Fan for Bedroom 25ft/s Velocity 28dB Quiet Floor Fan 90° Oscillating Fans for Indoors with 4 Speeds 4 Modes 8H Timer Bladeless Standing Fan Black Nomad One (DR-HTF007)	...> Tower Fans	Dreo	2.6M	42.85%	15.53%	6.18%	75	0.93%
Apple AirPods Pro 2 Wireless Earbuds Active Noise Cancellation Hearing Aid Feature Bluetooth Headphones Transparency Personalized Spatial Audio High-Fidelity Sound H2 Chip USB-C Charging	...> Earbud Headphones	Apple	3.4M	14.90%	8.46%	0.36%	< 50	13.57%
Scott ComfortPlus Toilet Paper 12 Double Rolls 231 Sheets per Roll Septic-Safe 1-Ply Toilet Tissue	...> Toilet Paper	Scott	3.1M	44.63%	7.90%	0.14%	97	1.96%
Apple iPad 11-inch: A16 chip 11-inch Model Liquid Retina Display 128GB Wi-Fi 6 12MP Front/12MP Back Camera Touch ID All-Day Battery Life — Blue	...> Tablets	Apple	3M	=	11.84%	1.23%	< 50	9.63%
Amazon Fire TV Stick 4K (newest model) with AI-powered Fire TV Search Wi-Fi 6 stream over 1.5 million movies and shows free & live TV	...> Streaming Media Players	Amazon	2.6M	=	0.15%	0.78%	< 50	5.21%
Dreo Tower Fan for Bedroom 25ft/s Velocity 28dB Quiet Floor Fan 90° Oscillating Fans for Indoors with 4 Speeds 4 Modes 8H Timer Bladeless Standing Fan Black Nomad One (DR-HTF007)	...> Tower Fans	Dreo	2.6M	42.85%	15.53%	6.18%	75	0.93%
Was sich gut verkauft – und warum Entdecken Sie die Produkte auf Amazon mit der stärksten Performance auf Basis der Produktansichten, Verkaufszahlen und des Umsatzes. Entdecken Sie Trends, Kategoriesieger und aufstrebende Bestseller auf einen Blick. Kostenlose Testversion starten

Top-Level-Analyse für amazon.com

Juli 2025 erzielte amazon.com einen Gesamtumsatz von $42.6B.

Zu den Top-Marken gehören – Lenovo, ist computers und PURPLE LEAF – die sich alle durch ihre Umsätze und die Beteiligung ihrer Kunden auszeichneten.

Das leistungsstärkste Produkt des Monats war Apple AirPods Pro 2 Wireless Earbuds Active Noise Cancellation Hearing Aid Feature Bluetooth Headphones Transparency Personalized Spatial Audio High-Fidelity Sound H2 Chip USB-C Charging, der begehrteste Artikel auf dem Marktplatz.